Program at a Glance
Business Analytics, MS
Online, Hybrid, On Campus
No GMAT or
Spring ’24 Final Application Deadline
Big Data for Big Business
Data Analytics is a field of explosive growth and burgeoning opportunity. As organizations scramble to find qualified employees, savvy professionals are looking to cash in on the demand by establishing themselves in the field. Golden Gate University’s Master of Science in Business Analytics (MSBA) program opens the door to this lucrative world by providing courses that are designed for application of analytics to address real-world business challenges.
The Master of Science in Business Analytics presents students with an understanding of the many possibilities for applying data analytics to business problems. Data analytics, and the implications of this strategic discipline, give practitioners new opportunities for discovering insights that can support the strategic goals and decision making of the organization. The discipline has grown so fast that it is impossible to address all of its elements, so this degree should be viewed as a “toolkit” of statistical and analytic theory, processes, tools, and techniques, which can be integrated into the business depending on the discipline and needed outcomes.
The MSBA is relevant to multiple audiences, including: the business manager charged with using data analytics to derive value from data and/or leveraging analytics teams to get that value; the subject matter expert in a business discipline charged with using analytics on the job; the budding business analytics data scientist requiring understanding of a myriad of data analytics tools; and the IT professional responsible for supporting the analytics infrastructure and addressing issues of data security, privacy and ethics. Students completing the MSBA will have earned 39 units including three units of graduate statistics.
- Applicants should hold a bachelor’s degree from a regionally accredited US institution or the equivalent from a recognized foreign (outside the US) institution, and provide official transcripts.
- Applicants whose native language is not English must meet the English Language Proficiency Admission Requirements.
- Applicants are required to submit a statement of purpose and a resume.
- Applicants with a bachelor’s degree GPA below 3.0 may also submit master’s degree transcript for consideration.
Students are expected to possess proficiency in writing to ensure they can be successful in their course of study. Students may meet this requirement by satisfying one of the screening criteria listed under Graduate Writing Proficiency Requirement.
The Master of Science in Business Analytics requires completion of 36 units in the graduate program and a 3-unit graduate statistics course. Foundation program courses may be waived in accordance with university policy regarding course waivers. The foundation program must be met before starting any degree courses, except MSBA 300.
The foundation program provides the groundwork for the advanced program courses and concentration courses.
(Must earn a “B” or better before starting advanced program courses.)
Note: MSBA 320A and MSBA 320B taken in tandem are equivalent to MSBA 320.
Students may select any six of the following courses:
Instead of completing 18 units of elective courses, students may choose to complete a program concentration in Management.
The Management concentration is designed for aspiring and current managers who are charged with using data analytics to derive value from data and for leveraging analytics teams to achieve that value. Emphasis in on applying soft skills to meet these needs.Required Courses — 9 Units
Select any three MSBA courses.