Email: mrichter@ggu.edu

Michael Richter is a Global Product Strategist & Marketer based in Sausalito, CA with a career spanning SaaS enterprise software and cable and satellite television. He has played dynamic roles in Media, Communications, and Technology and is recognized for his growth-focused approach, creativity and hands-on expertise.

As the Principal Consultant at Michael Richter Consulting LLC, Michael spearheads product marketing initiatives for leading Media, Tech, and Comms organizations, driving digital transformation through innovative strategies, orchestration of global campaign messaging and Go-To-Market (GTM) initiatives.

As Senior Director and Executive Producer at Oracle, Michael played a pivotal role in the GTM launch of Oracle’s CX Sales solution and Emerging Tech portfolio for Supply Chain and Manufacturing. His leadership in product marketing, coupled with expertise in blockchain, IoT, and AI solutions, garnered top rankings for Oracle in industry reports and fostered strategic customer relationships worldwide.
Having served as Vice President of Marketing at Turner Entertainment and MGM Gold, as well as Head of Sports Television Marketing at News Corporation, he played a pivotal role in a decade-long endeavor to introduce cable and satellite television throughout the Asia Pacific region. Subsequently, he seamlessly transitioned his expertise to the burgeoning realm of streaming media and on-demand video platforms in Silicon Valley.

Michael holds an MBA in International Management and BA in Industrial Psychology, enabling him to harness his diverse skill set on the global stage. His expertise extends to simplifying intricate product messaging, nurturing team synergy, enhancing organizational efficacy, and infusing creativity into every marketing initiative. Backed by a robust track record of accomplishments spanning global marketing, system implementation, and digital transformation, he continues to drive marketing excellence across a myriad of industries.